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308: Mistakes, Mistruths and Misinformation: Climate's biggest myths debunked

Isn’t climate change just part of a natural cycle? Weren’t CO2 levels much higher in the past? And, even if we should be worried, can one person really make a difference

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About this episode

Lies travel faster than facts. We’ve all been confronted by someone who doesn’t ‘believe the science’ and asks questions like these - but how do we change their minds?

A powerful report from the International Panel on the Information Environment (IPIE) warns how coordinated misinformation campaigns are eroding public understanding and slowing climate progress around the world. And as anyone working in or advocating for climate action knows, persistent myths and misunderstandings continue to thrive - even as the science gets clearer, the stakes get higher, and the crisis becomes more urgent. What’s clear is that disinformation is a weapon, and it’s being targeted at climate action. 

So this week, Christiana Figueres and Paul Dickinson tackle some of the most common (and frustrating) climate myths - where do they come from, why are they misleading, and how can we win the battle against them? 

Learn more 


⏳ Listen back to our episodes Momentum vs Perfection, where we explore different theories of change within the climate movement and the tension between urgency, impact, and doing things the ‘right’ way.

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Producer: Ben Weaver-Hincks

Video Producer: Caitlin Hanrahan

Assistant Producer: Caillin McDaid

Assistant Producer: Eve Jones

Exec Producer: Ellie Clifford

Commissioning Editor: Sarah Thomas 


This is a Persephonica production for Global Optimism and is part of the Acast Creator Network.

Full Transcript

 

Paul: [00:00:02] Hello and welcome to Outrage and Optimism. I'm Paul Dickinson.

Christiana: [00:00:06] I'm Christiana Figueres.

Paul: [00:00:07] And we're not with Tom today, which is a pity, but because it's a little more time to spend together. Christiana.

Christiana: [00:00:16] So, Paul, I have a question for you. Anything. What's the IPCC.

Paul: [00:00:20] The Intergovernmental Panel on Climate Change.

Christiana: [00:00:22] Good job. What's the IP?

Paul: [00:00:24] I e e well, of course I know, but I'm not sure. Do you know, Christiana, if I put the question back to you, what is the I.

Christiana: [00:00:31] Well, I have just learned that it is the international panel, just like the IPCC, but on the information environment. So this is a research body that I had not been aware of. But that does an absolutely critical job, which is to assess the integrity of the information that is being put out there for public consumption about climate change and climate science. I think that is a brilliant and very, very important job that they are doing. Because the fact is, Paul, we know that there is so much misinformation out there, so much deliberate decision, artful information being put out there that it's important to have an independent authority that is actually taking a look to see what are the motives behind information that is out there, and does it actually live up to the reality of science?

Paul: [00:01:36] Well, you see, I now realize you mean the IPCC. Well, of course I know who they are. Launched in 2023, or at least their first report in 2010. Absolutely not. I just just, you know, really just.

Christiana: [00:01:47] Look, give me tell me the truth.

Paul: [00:01:50] Let's go. Let's focus on the facts, okay? They have launched an extraordinarily.

Christiana: [00:01:54] Because we're actually talking about Integrity.

Paul: [00:01:57] It could be some truth in what you said. Anyway, look, they've launched a report earlier this summer called facts, fakes and Climate Science Recommendations for Improving Information Integrity about Climate Issues. And it's a very actually thorough and powerful report. And it talks about. I mean, the key takeaway I'm just going to read you the first one. Coordinated misinformation campaigns actively shape climate narratives, and scientific consensus is frequently misinterpreted in the media, and I can't think of anything more concerning to all of us because essentially, you know, you and I and a whole bunch of other people, you know, run around saying, we've got a terrible problem, climate change, and we have to act. And a lot of the time the world seems to be ignoring us, or at least, you know, not paying sufficient attention. And it's maybe it's not an accident. Maybe there are myths about climate. They're being pushed.

Christiana: [00:02:46] And what I think is really interesting is just like the IPCC or Intergovernmental Panel on Climate Change, what they have done at the IPCC Pai is. They have collected academic papers across so many different channels. They have collected thousands of academic papers published over the last decade, and selected 300 of the most well known to analyze them. And as you say, they have come up with the conclusion that what used to be climate denialism has evolved into strategic skepticism very deliberately so. They have concluded that misinformation is targeted and intentional, very deliberately so, being fed to political leaders, to civil servants, to our regulatory agents. And here's the scary part. They have found out that there are bots and trolls that have been set to the task of amplifying Simplifying the falsehoods that they have invented and taking them to scale. Assuming correctly, of course, that if I, as an information consumer, hear the same thing from ten different places and hear it ten times, I will at least begin to believe it.

Paul: [00:04:11] And I've got a shocking question for you that you're not expecting. Do you think our movement should be putting more money into bots and trolls that push the truth?

Christiana: [00:04:20] I thought you were going to say. Do you think our movement has done a great job at informing everybody to that? I don't think that we have done a great job yet. Hopefully we're getting better. Should we pay for bots and trolls? That's an ethical question.

Paul: [00:04:37] Yes it is.

Christiana: [00:04:38] That's an ethical question. And I do not think that we pursue the truth with the lack of ethics. That's my personal opinion. You may have a different one.

Paul: [00:04:50] Well, I think I've told you before, I have my principles. And if you don't like them, I have others, you see. To me, the thing is, we have to win.

Christiana: [00:04:56] I have heard that from you before.

Paul: [00:04:58] We have to win. We have to win. It was actually me. It was Groucho Marx.

Christiana: [00:05:01] But yeah, yeah, yeah, Paul, we have to win. But how we win is also important in this life. It's not just about the what. It's about the how. And on winning climate change it's very much about the how because it really is about justice. It's about truth. It is about human health. It is about inclusivity. That is all about it is about human rights. That is all the how it is not just about reducing emissions. So for me, the how is just as important as the what. Sadly, sadly, the when is also very important. And that's the battle that we're losing. We're losing the win battle because we're not on time. We are totally, totally delayed Laid in our action on climate change. So it's the what, the how and the when. That are important.

Paul: [00:05:56] And much as I want to be pragmatic and cool and corner cutting and wanting to disagree with you about the ethics of what we do, I cannot deny it because it's our humanity. In the end, that is our the basis of the trust that people will that want to share with us this view of the truth. So I have to agree with you, even though it hurts me, physically.

Christiana: [00:06:17] Hurts me in writing. Please, you are agreeing with me. Well, what we would like to do today on the heels of this report is actually go out there and harvest some of the myths that are being put up as facts, and see if we can't help our listeners when they hear these myths, how do you debunk them? How do you bust through these myths? That's because I think all of us are frequently in situations in which when somebody says what they want is your work, and we say, well, I work on climate change, oh my God. And then these myths come up and I think, you know, many of us feel like we're almost in a corner.

Paul: [00:07:03] You say you work in climate change and somebody is like, ready with the kind of, you know.

Christiana: [00:07:07] With their nails filed?

Paul: [00:07:08] Exactly.

Christiana: [00:07:10] So I think it might be helpful to harvest maybe some of the myths and see how we can debunk them.

Paul: [00:07:22] Okay. So which one do you think we should kick off with?

Christiana: [00:07:25] Which are my favorite myths?

Paul: [00:07:27] I just like the myths in almost. And you have favorites.

Christiana: [00:07:30] I have favorites because some of them are just so completely ridiculous.

Paul: [00:07:35] And they're easiest, like shooting fish in a barrel. Yeah, well, that's a rather unfortunate metaphor for the poor fish.

Christiana: [00:07:39] Like, I mean, they don't they don't stand up the test of a two year old. And not that I want to insult a two year old. Okay.

Paul: [00:07:45] Children, actually, small children are quite good at the environment, especially adults.

Christiana: [00:07:48] Small children are quite good at making adults actually tell the truth. Quite so. So. Yeah, but but some of these myths are just really.

Paul: [00:07:56] Okay. So which is your favourite on account of its absurdity.

Christiana: [00:08:00] On account of absurdity. So my favourite there, my top is we've always had temperature changes. The planet has been going up and down in temperatures for 800,000 years, and this is just one of the natural cycles of temperature changes.

Pundit: [00:08:17] Yeah, sure, climate change is taking place. But what are the causes for this? You know? Are we so sure that it's all caused by human beings?

Pundit: [00:08:23] There's a reason we call them wildfires and flash floods because you don't control them. It's called climate and weather and cycles of weather. That's what happens on the Earth. And it's happens whether we're here or we're not here. And long before we were and long after we're after.

Trump: [00:08:38] They say that we had hurricanes that were far worse than what we just had with Michael.

Interviewer: [00:08:43] Who says that they say. You mean people.

Trump: [00:08:45] Say. People say that in the.

Interviewer: [00:08:46] But what about scientists who say it's worse than ever?

Trump: [00:08:49] You'd have to show me the scientists because they have a very big political agenda.

Christiana: [00:08:54] It just drives me wild, honestly. It drives me wild because obviously, the person who says that is a informed about the fact that there have been temperature changes across 800,000 years. Hopefully they're also informed about the fact that throughout those 800,000 years, we have had eight major glacial cycles. So we have had eight ice ages, which means very low temperatures. Remember, ice is low temperature. And then in between those, we've also had eight warmer periods that are called interglacial. So yes, it is absolutely correct that we have had many temperature cycles that are completely natural throughout the past 800,000 years, scientists have actually drilled into very, very deep ice cores, and those ice core samples have been brought up and tested to figure out what the CO2 concentration was, and hence what the temperature ought to have been.

Paul: [00:10:04] Little air bubbles captured in the ice over 800,000 years.

Christiana: [00:10:06] There you go. And they have been captured there and have stayed there. And that's how we know. In addition to tree rings that also in a much shorter period show changes in CO2.

Paul: [00:10:18] Ocean sediment and just putting it all together.

Christiana: [00:10:20] Scientific proof of what the temperature and CO2 concentration fluctuations have been. Each of those cycles, from very cold to warmer, has lasted in the history about 100,000 years. Yeah, that's not what we have now. Now we have an unprecedented, hugely accelerated rise in temperature that if you see a temperature graph over the past 800,000 years, you see this little blip up, blip down, blip up and down. And then over the past 50 to 100 years, you see this spike going up. So those natural cycles cannot explain and do not embrace the temperature, the the swiftness and the degree of temperature change that we're seeing that is way worse than anything we have seen and is coming faster. In fact, warming is occurring at a pace ten times faster than in historic post ice age recovery trends, so that is not a natural cycle.

Paul: [00:11:31] And critically, when I first looked at that graph, which was from the Clinton White House in probably 1907, 98 or something, and it was it showed the CO2 and the temperature. And of course you see this very, very strong correlation.

Christiana: [00:11:42] There is.

Paul: [00:11:43] Strong. Now, it may well be historically that the temperature changed the CO2, but here the CO2 is changing the temperature. But whichever comes first or second, they are in very strong correlation. And of course this fits with the very simple greenhouse effect. You know, you thicken the blanket, the bed gets hotter.

Christiana: [00:11:56] There you go. Many people argue that we're now in a new geological era called the Anthropocene that I personally choose to recognize as a new geological era. I also choose to accept the fact that some people say that it started in 1950. Do you know why? Because I was born in 1956, and ever since I heard that geologists were, like, struggling to figure out, do we have a new geological era? Don't we? Don't we? And when does it start? I was like, please, please, please, please let it include me having been born in the previous geological era, because I think that is an amazing honor. Now, apparently the date is still being discussed.

Paul: [00:12:49] This podcast has enormous power, and if we need to change that date, we will change that.

Christiana: [00:12:53] Change that date, right? So what is correct is that in that decade of the 50s, we see the great acceleration, which is hockey sticks on so many of the different human induced changes on this planet. And that is why because of the great acceleration. That is why it is recognized by some, including myself, as a new era.

Paul: [00:13:20] And just the derivation of the word Anthropocene is like anthro is.

Christiana: [00:13:23] Anthropos means human.

Paul: [00:13:24] There you go. Got it. Well, I mean, the other thing that I just think is extraordinary about this is when you hear someone say, oh, you know, it's been hotter before. It's been colder before. I think people forget about what I'm going to call University departments where there are, for example, geologists and atmospheric scientists and people who look into this kind of stuff. And we're not just talking about one generation of this. We're talking about 3 or 4 generations of people with quite advanced skills. So we're looking at about 100 plus years of like tens of thousands of really smart people devoting their entire lives to looking at this. And the person who says to you, they've always been changes before there's no climate change, seem to suggest that these scientists missed something, that this person who's just spoken to you has spotted. And that is what I find absolutely crazy. The idea that you will have an opinion and it will cause you to distrust people who have dedicated their lives, and generations of people dedicated their lives to the study of fact. Where does the sort of human question for you, Christina? Where do you think that level of disbelief in people who've dedicated their lives to studying stuff? Thousands of people in peer reviewed papers. Where does that level of arrogance come from?

Christiana: [00:14:37] Where do flat earth believers come from? For example, it's very difficult for me to understand honestly, because denial of climate science is sort of like denying gravity. It is just so evident. It is so well studied. It is so much a part of the experience that we're having. I think there are two motivations behind the denial of science. One is sheer, brutal, cruel, vested interests of the fossil fuel industry. They are putting their profits today, not tomorrow. They're putting their profits today above the well-being of future generations and people in the fossil fuel industry. Taking those decisions are actually first looking at their own pocket and forgetting about their children and their grandchildren. I have no idea how they continue to look into their children's and grandchildren's eyes. So that's one motivation. And the other motivation. If you're not a member of the group of people who take decisions for the fossil fuel industry is sheer terror. I think that the threat of climate change is so huge and is so systemic, and is so difficult to put my hand around it, that I get paralyzed by fear because I think, like, what can I do about this? I might as well close my eyes and pretend like it's not there. Bury my head in the sand, ask for a piece of chocolate cake instead of, you know, looking at what I can do. Because honestly, it is very frightening. It's very, very frightening because we have never had a threat like this. So it's either because you are protecting your financial interests or because you're protecting your own little heart, your own capacity to deal with something like this. It's interesting. Those two are at complete opposite of each other, but it's also where they coincide is about protecting.

Paul: [00:16:56] Yeah. And I think I totally agree with your point about, you know, campaigns that have been well researched, fossil fuel industry funded to, to stop people believing in climate change, just as you described. I mean, you could flip over and you could say most of the public, everybody, including me and you, by the way, we're fossil fuel consumers. Totally. And so I think that rather, we're not actually putting money into stopping this, but I if I think of friends of mine, relatives who kind of push these myths a little bit, what they're doing, I think, is they're trying to cover themselves because we give people an impossible choice. Okay. You get the facts about climate change. And to be honest, little kids understand climate change. I mean, everyone does. You know, burn less coal, oil and gas. Don't cut down trees. That's it. One sentence. So what are the choices? Number one is you kind of completely change your life, which is extremely hard to do, get a job in climate change or whatever and work well. Number two, you know, you live with terrible contradictions that upset you enormously, which nobody really wants to do or you deny. So there's only three choices in a way. And denial is is such a popular one. And I think that's the problem. Now let's go into this human side of this. You're talking to someone. These are the cases. You've made them so well. And yet what's the skill? If I may ask? Or the magic to bring someone to see things your way.

Christiana: [00:18:10] You know, that's not my aspiration. My aspiration is not necessarily to have people see things my way. My aspiration is for them to assume a responsibility on their own, and to do so because they will see a benefit from it. I, I do not believe that science data arguments are going to change anybody's behavior. I just that's not been my human experience with anyone around me, and certainly not with the public at large. And that is one of the reasons why the Paris Agreement is actually based on enlightened self-interest. Because if I'm having a conversation with you and you are a climate denier, I am not going to start arguing ice core data because that leads to nowhere. I'm going to ask you, okay, Paul, let's just leave that aside. It doesn't matter whether you believe in climate change or not. Now, tell me, how can your electric bill be reduced? How can the health of your children be improved? How can the transport in your city. Be improved. Those are the arguments that lead people to actually want to do something about it that they then have a benefit of. They're actually pro climate measures and attitudes and behaviors. That for me is the second part of the question. It is not how I lead. So with or without climate change, I think that we as adults and as today ancestors, because we're all even you who don't have children, you're already an ancestor pole. You are an ancestor of all future generations, and we have the responsibility to build a better world for them. So I don't argue climate science. I question, what do you want to do to leave a legacy that you're going to be proud of?

Paul: [00:20:18] Hmm. Well, I mean, this is this is deep stuff, and I think, you know, it's possible to argue that the shortcomings of some aspects of the sort of earnest communication many people in climate change have been doing for a long time. Al Gore, you know, was all about those sorts of graphs and charts. In his famous documentary An Inconvenient Truth. But I also think that there has been a combination of that with kind of how might your, you know, your energy be cheap or your air be cleaner? So I think it can be both.

Christiana: [00:20:49] I think it is both for those who understand the science and are willing to embrace it. I don't think it's both for those who are intent on denying it. I think we have to lead with what is important to you right now.

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Paul: [00:21:03] Okay, so I've got a I've got a challenge for myself. So I'm now going to I'm going to go with my favorite myth, which is CO2 isn't a pollutant. It's natural. So let's see how we go.

Pundit: [00:21:12] So it's a perfectly natural thing. And in fact we're in a bit of a carbon dioxide famine. Now, if you look over geological history, it's been much higher than now most of the time.

Pundit: [00:21:23] The one thing that drives me absolutely potty is what I hear that carbon dioxide is a pollutant. That's what they tell us. That clearly is absolutely nuts.

Christiana: [00:21:36] Good luck with that one.

Paul: [00:21:39] Co2 is indeed natural, and it's essential.

Paul: [00:21:42] In fact, I once sat down with my dear father, who was a bit of a scientist, and we worked out about 7% of human emissions are humans breathing out. And but we don't talk about that in any of the calculations, because the only way to deal with it is to have less humans. But I'm just throwing that in there to say that we're part of the carbon cycle. But obviously CO2 is.

Christiana: [00:21:59] All life is part of the carbon.

Paul: [00:22:00] All life is.

Christiana: [00:22:01] Part of life. Humans, the flora, the founder, the animal kingdom, the blanket. All life is part of the.

Paul: [00:22:07] Well, maybe not the new silicon life, but that's another whole, another whole conversation. But yes, indeed, I have to agree with you there. Now, the reason I wanted to pick this up now and not talk about my second most favorite one, which is greenwash, is the link to the temperature changes because of course CO2. Yes, it is good for plants and plants to breathe CO2, but it's about the ranges. And I think the key point that I want to make when I was trying to think about this is what we have at the moment is an absolutely excessive amount of CO2. We've gone into the Earth's crust and we've dug up fantastically enormous amounts of coal, oil and gas, and we've combusted that in the atmosphere. It's burnt, merged with oxygen atoms and made CO2 and filled up the sky, such as? We'd gone up from something, you know, that preindustrial 170 to 300 parts per million of CO2 to over 420 today. And it keeps rising. The blanket on the bed keeps getting thicker, the glass of the greenhouse keeps getting thicker, and that is making the world hotter and hotter. So alongside it being natural, the real question is how much pollution do you want in your or your children's lungs? How much airborne particulates would you like in your lungs? How much would you like the world to get hotter? How much would you like the sea levels to rise, the storms to become more intense? How many more heat waves would he like? How many more droughts would you like? It's really. What would you like today? I'll be your server here in planet Earth. Doomsday edition.

Christiana: [00:23:32] Doomsday edition? Yeah, but I think that's really helpful, Paul. Because it's very difficult for people to understand parts per million.

Paul: [00:23:40] Yeah.

Christiana: [00:23:42] I mean, honestly, you know, when you say, okay, we're over 400 and 20 p.m. and we shouldn't be, who understands PM other than it's the afternoon if you just say PM. But that's not what we're talking about. So in fact, even a gigaton of CO2. Who understands what a gigaton of CO2 is? Can we please use concepts that are commonly understood around the kitchen table, not around the lab table? Hmm. Paul, I don't know if I have told you that I actually know the person who invented the term clean coal.

Paul: [00:24:20] A long time ago. You told me, the story told me.

Christiana: [00:24:23] And I thought it was actually both terrible and brilliant. Because if CO2 is a pollutant or it's natural, which is the topic that you're trying to debunk when you take it, then to the dirtiest of all fossil fuels, coal, and you invent the term clean coal, pretending that it is non-polluting, and you put together a whole campaign to get, you know, including little, what do they call baseball caps? Yeah, yeah, big banners and all of this. And the term clean coal is known to all of us, isn't it?

Paul: [00:25:03] We definitely had multiple.

Christiana: [00:25:04] Occasions until my good friend invented this. It is really, to me, just astonishing how pollution can be disguised as being natural and in this case, even being clean. Because if there is one fossil fuel that is the highest pollutant, the highest concentration of carbon, it's coal. And if there's one thing that is a total oxymoron is the term clean coal. And yet we don't use it. You and I don't use it, but it is very popularly used adjacent to natural gas, right? Yes. Coal is a natural result of the fact that huge dinosaurs and all of the trees that existed then died and decomposed into coal. Yes. One of the results of the decomposition of prehistoric life is this gas? So yes, they're both natural because they come from natural sources, but that doesn't mean that they're non-polluting. So you see, that's the difficulty that we begin to confound what is natural and what is polluting. So it's about putting these concepts apart and understanding that what we are being faced with is very, very smart people, very smart people who are manipulating our understanding or in fact, manipulating our learning curve because we're still learning about all of this and because it is not clear to all of us, certainly not to me yet, and to no one, then they take advantage of the fact that we're still learning, we're still trying to understand, and they manipulate our process of going up the learning curve.

Paul: [00:27:05] Is this the Outrage and Optimism podcast? Because if it is, let me tell you my little bit of outreach here. I mean, you can stick any two words together. You're going to have friendly murder or nice murder, but I don't think those two words are necessarily going to cause people to start going off murdering people. You can say tasty poop or scummy poop or something, but I don't think that's going to cause people to go off and start emptying their toilets for for dinner. But but I do think that clean coal takes enormous liberty with the trust of what I'm going to call the business system. You know, typically you have a sense that businesses are only going to communicate in a, in a sort of fairly responsible way. I mean, you know, if you make claims for, you know, some unsafe product, that it's safe, you can get in trouble. If you ever want to see the government really coming to terms with this. Go into one of those little cigarette sections of an airport, duty free, and you walk and you have to go round a corner.

Paul: [00:27:56] And then there are just pictures of ghastly human tumors from, you know, people dying horribly. And that's what we've done with cigarettes, because the governments really have decided that cigarettes are a bad idea and they want to discourage you. But if an industry comes along and says this kind of coal or this kind of coal burning is clean coal, or if natural gas, which has got a funny history as a term, but if today everyone's saying natural gas, natural gas, natural gas, you trust them that it's good or at least must be better in some way. And it clearly isn't isn't. Just use the words. And was it not client Earth that managed to get that Polish company to stop using that term eco coal or something? They had a kind of coal that was in small chunks in green packets and it was called eco. So I'm going to say that the the mother issue here is corporate integrity. And our assumption that that the corporate voice has integrity, or at least some basic sense of right and wrong.

Christiana: [00:28:49] Who is assuming that one?

Paul: [00:28:51] Well, once I, a younger person, wrote a book called Beautiful Corporations in 2000, uh, published by Financial Times, Prentice Hall, and and that person was me, but I had I had hoped I had hoped that there might be better angels in the business system that could be found and expected.

Christiana: [00:29:11] And in all fairness, there are corporations who are being very responsible and truly doing their absolute darndest to bring down their emissions and their pollution that they are contributing to and have a really clear baseline and are bringing, bringing that down. So let's not fall into the simplistic habit of just putting all private sector into one basket. All corporations, they're not all this double faced. There are some whose respect has been earned.

Paul: [00:29:46] Okay. So now we're going to go, if we may, to a completely different kind of outrage.

Christiana: [00:29:50] Okay.

Paul: [00:29:50] Go for it. And I'm going to channel a very, I think interesting and admirable public relations expert. What this person said to me is the greatest myth and the most damaging one is the real problem is corporate greenwashing and lies. He said that the most enormous damage has been done by people in the climate movement battering corporate action. The problem, however, is that that, combined with now what Trump has done, has created this enormous backlash where corporations and investors are saying, wait a minute, there's no upside here for this. There's all downside. We can be attacked. We can be attacked by the government, we can be attacked by civil society, we can.

Christiana: [00:30:36] Be.

Paul: [00:30:37] Attacked by everybody. And what we do is simple plan lets turtle pull our legs in, put our head in all under the shell. Get rid of the Chief sustainability Officer. That person is the person who's going to get in trouble around here and just do nothing. And that's what's happened. So I want to assert here that we really need to think deeply about the fact that corporations, many of them, have made numerous commitments. They are under no obligations whatsoever to keep. And we've said your commitments aren't good enough, and we've tried to sort of stamp on their feet. I don't know, how does it seem to you?

Christiana: [00:31:10] Well, this is reminiscent of the series that Paul and Fiona McGrath did, which was entitled momentum Versus perfection.

Siri: [00:31:20] I wasn't able to share that for you.

Paul: [00:31:22] Thank you Siri. What you were actually doing there and I hope the mic caught it is pointing out that was Tom and Fiona McGrath rather than Paul and Fiona. Thank you Siri.

Christiana: [00:31:32] Okay. I didn't even know that Siri was on on this computer. Yes, it was indeed Tom and Fiona McGrath. In that deep dive, Tom and Fiona speak to many different people about this. What is more motivating to take the actions and implement the investments and the policies that are necessary? Is it the expectation of perfection? Or is it the recognition of constant improvement, otherwise known as momentum? To be very transparent on this podcast, we happen to have chosen to support the momentum argument because we actually think and in our experience, and I think this is very parallel to the CDP experience, to our experience in global optimism, certainly what we have discussed on this podcast. We actually think that there is more motivation to become a more responsible actor if your efforts are recognized, honored and measured with integrity. The fact is, there is no perfect human being. There is no perfect corporation. There is no perfect institution. There is no perfect United Nations. Well, Where does this expectation of perfection come from? I just find it very unhelpful. But to be honest, Paul, I was a perfectionist for many years, especially expecting perfection from myself. And over the years I have learned it's not helpful to me, and it certainly is not helpful to expect perfection from anyone else. Because you know what? We're not going to get it. So to recognize that there's constant improvement, that we're putting left foot forward, then the right foot, then the left, and maybe we take two steps back and three forward. But the fact that a corporation, a person, a city or country is making sincere efforts to deal with a very complex issue to the best of their ability under the circumstances that they are dealt. In that moment, I think it deserves recognition and appreciation and not whacking them on the head, but that's a choice that we have made and not everyone agrees with us.

Paul: [00:34:02] And I think there is a difference between whacking them on the head and what I'm going to call sort of gentle encouragement. My general evaluation of corporations, having worked with them collectively over a couple of decades, is that they are a herd species, and you want to move the herd and you don't want to smash the herd up. So it breaks up and goes disparate. I believe that the greatest coaches of corporations are the corporations, and they will lead each other in a direction if they are supported and encouraged to do so. But if you go start saying, well, you're a fool and that's rubbish and you're evil, then the herd will break up. And some of the most potentially powerful in actors of the changes we need to see will be gone from us for five years, ten years, 20 and we can't afford it.

Christiana: [00:34:44] We're doing it right across the the space, right? We we certainly do it on a corporate level. And the accusations to corporations of Greenwashing very often do not recognize the efforts that are ongoing. We have to recognise that they are insufficient, but we should also recognise that there are efforts being made. Same thing for individuals because we again, we hold ourselves to the expectation of perfection. And so, you know, anybody who I don't know takes a flight. I take quite a few flights for my work. Anyone who drives, even a.

Paul: [00:35:24] Car, has more than two children.

Christiana: [00:35:26] Or has more than two children, thank you. Or even has one child. You know, we do get to some extremes that I guess we decide what perfection is for ourselves, and then we hold other people up to those standards. And that's unfair in my book. It's wait a second, where were you one year, five years, ten years ago? And how much have you progressed? And that, to me is what counts. Not are you perfect now? Because as I said before, there is no perfect human being. I do not see anyone who's sprouting little white wings from their back because they're angelic and they have absolutely no footprint on this planet. We will always have a footprint. The question is, how deep is that footprint and how deep was it yesterday and how deep will it be tomorrow? And if we are constantly moving in the direction of a less and less deep footprint, a lighter footprint, then we're making progress.

Paul: [00:36:29] Yeah, well, you know, Tom is not here to make fun of me, but you do know I like to end these matters always with a quote from Churchill, which I think typifies this. And I hope you'll like this one. He said, we are so few. The core is so great that we cannot afford to weaken each other in any way. Okay, Christiana, do you have a myth?

Christiana: [00:36:47] You know, one thing that I hear very often, Paul is climate is such a systemic issue. It is such a huge, huge challenge that humanity has never had the scale of a challenge like this that wouldn't earth can lonely little me. What can I do about it? So many people feel overwhelmed by the scale of the issue and then fall into denial or flight or freeze, which is our typical for.

Paul: [00:37:23] None of them. Tremendously helpful.

Christiana: [00:37:24] None of them tremendously helpful. But it's the three reactions that we humans have honed over hundreds, if not thousands of years.

Speaker12: [00:37:34] China, India and the US contribute to more than half of global emissions. Australia just 1%. If Australia went green tomorrow, I don't think it's going to make any difference.

Pundit: [00:37:42] Now let's get to Greta Thunberg.

Pundit: [00:37:44] This is a young girl who has done nothing and I just need to really reiterate this. She's famous for doing nothing other than sitting outside the. I think it was the Parliament building. Right. So she's got no credentials, no education. She's a professional activist from the age of, you know, a teenager. When I say no education, she's not a PhD. She hasn't done years of in-field study. She's simply a teenager.

Christiana: [00:38:07] So all of those reactions actually only need to paralysis. Whether we fight or freeze or flee, it only leads to paralysis. Because we lose our ground, we lose our anchor in those three. And so for me, it's very much about, okay, where's my anchor? What can I do here? And the fact is that if you look at history, change has always started with individuals. Maybe the way that it was communicated to us or the way history tells it in the history books? It doesn't start as individuals. It starts as, you know, big movements and shifts, et cetera, etc. but individuals play a huge part in having a vision of what is possible. Being consistent in their action, in the direction of what their vision is, and then inviting others to join. And you see that in all the great leaders, political leaders, social movement leaders, environmental leaders, they do they they set out the vision of where they think we ought to go, and then they invite others to follow because they understand that there is an ever expanding ripple effect that they can cause through their vision and their determination to stay on course. And then one person becomes 10 or 100 or 1000. 800,000. And that's how these positive tipping points actually occur. Now, because we are running out of time on climate change, we need both that leadership at the top of corporations, at the top of countries, cities, families.

Christiana: [00:40:04] We need both that leadership from the top as well as behavioural change from the bottom. We need both because we've run out of time. If we were talking 20 or 30 years ago, we would say, okay, what we need is leadership. Yes, we need the leadership, but we also need the behavioural change that each of us can undertake. And hence, in so doing, become leaders for ourselves and for our friends and families and neighbours. So there is at this point, honestly, no. No space. I think, for anyone to say there's nothing I can do. Question what type of energy are you buying? Question What kind of food are you consuming? What are you teaching your family in terms of food consumption? In terms of energy? Where are your savings? Do you know where your savings are? Are they in fossil fuels? Are they in clean technologies? How do you vote? How do you vote at the community level? At the regional level? At the national level? How are you voting? Are you actually in touch with community action that is happening all around you in your neighborhood? It's very easy now with the internet to find out who is the closest person who's actually doing something on climate and and the numbers of actions on climate at the individual or the communal level are practically limitless.

Christiana: [00:41:31] So we do have to make a choice. For me, it really is a choice here. We have to choose whether we're going to You just go with the flow with the default, which currently is a very highly carbonized society economy, behavior. If we're just going to go with the flow or if we're going to decide that we want to make a difference because we have to make that difference until that difference becomes the mainstream, until it is normalized, it is not normalized yet. We have many isolated cases. And when we talked about everything that is going on or went on at the London Climate Action Week, we had such a great list of innovators. Cynthia, who we interviewed, who was one of the 27 students who brought the ICJ case, etc., etc.. So we have many isolated cases of change, of courage, of determination. But low carbon or no carbon is still not mainstreamed. And make no mistake. We need more internal energy to stand up against the mainstream, because status quo is always much easier and more comfortable. You just stay in your comfort zone to make a difference. You have to conjure up more effort and more determination so that that for me, Paul, is a daily choice. Where do I want to put my energy?

Paul: [00:43:04] And I want to offer to two tiny little points on this. One is do you want to be the future you choose, as it were? And how do you want to choose the future? If I can quote the title of the wonderful book you and Tom wrote. But we do accept this principle in a very fundamental way at the ballot box, because essentially no election ever really gets one by one vote. And yet millions of us troop off to the ballot box, because we know there's a bigger principle at stake, and our one vote is part of a bigger principle that we are happy to adhere to. And you've heard me before, perhaps talk about the film pride as a very amazing film. You know, I worked in lesbian and gay equality in 1988. In 1984, there was nothing happening in lesbian gay equality, and a brilliant activist called Mark Ashton. Started supporting the miners in the UK. Lesbians and gays support the miners that were fighting the government. Wonderful film. I think everyone would really enjoy watching, which is based on the true story.

Christiana: [00:43:56] Surprising coalition.

Paul: [00:43:57] Surprising coalition. Point of the story is, you know, many years later, Labour Party conference is looking at enshrining lesbian gay rights into law. It's the miners union that back. So you can make these connections. You can build coalitions across so many different domains. I remember the first time I went as a climate change worker to the Flexitarian Summit conference, and there were all these animal rights people who wanted to get meat out the food system. And there's I'm a climate change person. I want to get meat out of the food system. And we were kind of like, hi, buddy. We we're from different places, but we've got shared goals and finding those connections. Yeah. There's no limit to that. Yeah. Good. Okay. I think we're almost coming to the end. I think I've got one more myth that I wanted to share with you.

Christiana: [00:44:39] Go for it.

Paul: [00:44:40] It's that tackling climate change is too expensive.

Pundit: [00:44:43] You know, at the moment we have this huge burden of of net zero on the whole economy. It is holding everything back.

Pundit: [00:44:52] And that big consulting firm KPMG, just the other day, they confirmed that the cost of net zero to every household would be around £1,000 extra per household every year.

Pundit: [00:45:05] There's a lot of people who accept that climate change is a problem, and that there should be some government action to deal with it. Who nevertheless are realising that the cost of the approach we're taking via net zero is just too much to bear.

Paul: [00:45:16] So my view about tackling climate change is too expensive. If we just start with some simple facts, every $1 spent on climate change adaptation yields up to $4, an economic benefit. Climate disasters are already costing hundreds of billions and are changing the property values around the world. And, you know, spoiler alert I'm just going to keep saying this probably for the rest of my natural life, because that's how we're going to really feel climate change financially. But also, I just want to kind of draw attention to that sentence. Tackling climate change is too expensive. And there was a wonderful economist philosopher called E.F. Schumacher wrote many books, including one called Smallness Beautiful, which is very good. And he said that if an activity is deemed uneconomic in inverted commas, it's right to exist. It's not merely questioned, but actively denied. And I think what he was referring to is that we get confused about money, and we think that things like safety don't have a value, but that, you know, I don't know, some kind of utility like a bigger car or, you know, bigger house or something does have utility. So there are various complicated economic principles here. One of them is that we will be richer in the future and therefore better able to deal with the problem. And this is the so-called discount rate idea. And it suffers from catastrophic Confusions like, for example, that we will be better at doing big engineering in the future than small engineering. So many of the advances in our economy are based on small engineering things like iPhones and stuff. But climate change is causing things like sea level to rise, or is causing the acidity of the oceans to change.

Paul: [00:46:52] Now, people don't appreciate humans are not going to be able to build machines that lower sea level. So are sort of alleged. Increasing wealth is a myth when it comes to very large global engineering problems. And therefore tackling climate change today is absolutely the most cost effective thing to do. And it is ludicrous to say it's too expensive. And I mean, if I can use a sort of clumsy medical metaphor, you know, if somebody has approaching the end of their life, they are normally prepared to spend a very large budget on extending it. That is typically where people are. And I think we need to recognize that we're in very bad health as a planet, and we can't afford not to address climate change. And actually, as increasingly has been shown, the tipping points in the technology have been reached. Solar is 99.9% cheaper than it was in 1975. It's got down 90% in the last ten years. Electric vehicles are clearly better than petrol vehicles. The grids are now running off the sun free of charge. And this this movement is incredibly exciting. So we can be very positive about the future both economically and socially and environmentally. But we have to understand that the notion of too expensive is is an absurd notion. It's like saying, well, it's too expensive to educate your children or it's it's too expensive to to insure your house against the fire. No it isn't. And these are things that people do every single day because they care about the future and they care about each other.

Christiana: [00:48:18] I'm reminded of the stern review. Yes. You know, Sir Nicholas Stern was a brilliant economist who brought out his 700 page.

Paul: [00:48:28] Should it be 900 pages? But he snipped it down to 700 to get it through that little window box.

Christiana: [00:48:33] And it was published in 2006.

Paul: [00:48:35] Yeah, I know, it was a brilliant piece of work.

Christiana: [00:48:36] Oh my gosh. It was so groundbreaking at the time because he was looking exactly at this issue. He was saying, is it really true that it is more expensive to tackle climate change than not? And his conclusion was, you know, pretty clear. He said, basically without action, the cost to society, the economy, to humans, etc., etc. the cost of climate change will be equivalent to losing at least 5% of global gross domestic product each year. Wow. Each year. Whereas addressing climate change would cost at that time 2006 1% of global GDP. So then several years later, he actually upped it and said, well, you know what? Since you haven't done any progress, my friends is now going to cost you 2% of GDP. The point is that no one is arguing that we don't have to invest into the new technologies, into the new economy. But what we are arguing is that that investment is a lower cost investment than paying the price and the cost of the destruction of human lives, infrastructure, environment, natural environment. That cost is always going to be much greater than investing into the into climate action. But Paul, here's my question to you. That is true at the macro level. Is it also true at the individual level?

Paul: [00:50:17] Oh well, we're going to get into quite deep philosophy quite quickly here.

Christiana: [00:50:20] Well sorry about that. But maybe we have to.

Paul: [00:50:24] I'm a human and I'm part of the replicating organisms on this planet. And I am. We are strong and happy and are able to do lots of things together. You get me entirely on my own. You put me on little desert island. I'm going to last a week. I'm going to last a day. I'm going to fall apart. So I am intimately part of this system. And so, although I may tell myself that if I pile up a whole bunch of money in some kind of bank account and I can kind of, you know, move myself into some kind of golden castle, it's bullshit. I'm entirely dependent upon the system. So I think the answer to your question is that by considering my own welfare and the welfare of my society and living things on earth, I am protecting myself. And it's not an act of selflessness to think about society. It is selfish to think about the broader society because it sustains me. That's my answer to your question.

Christiana: [00:51:16] Okay, I'll take that.

Paul: [00:51:18] But thank you, Christina. This has been an absolutely fascinating conversation, reflecting upon the frustration I know we all feel when the reality of so many people sort of perceptions are completely odds with reality. But I think one of the things I think I've learned from you in this conversation is that there are reasons for that, that are maybe to do with our subconscious and the way the world operates. And that doesn't mean that we can't fix them, but it means we do need to be aware of them.

Christiana: [00:51:43] Awareness. Number one.

Paul: [00:51:45] Awareness is everything.

Christiana: [00:51:46] Well, it's not everything, but it's certainly the first step.

Paul: [00:51:49] See you.

Hosts: [00:51:49] Next week. Thanks, Paul. Bye bye.


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